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Sensible drinking guidance

Published in 1995 by the Department of Health, the recommended daily intake of units remain the same today as they did back then.

The report, Sensible Drinking - The Report of an Inter-Departmental Working Group(1995), offers the following advice on sensible drinking that CSR minded Licensed Trade Managers will now all about.

Men

The health benefit from drinking relates to men aged over 40 and the major part of this can be obtained at levels as low as one unit a day, with the maximum health advantage lying between 1 and 2 units.

Regular consumption of between 3 and 4 units a day by men of all ages will not accrue significant health risk.

Constantly drinking 4 or more units a day is not advised as a sensible drinking level because of the progressive health risk it carries.

Women

The health benefit from drinking for women relates to postmenopausal women and the major part of this can be obtained at levels as low as one unit a day, with the maximum health advantage lying between 1 and 2 units a day.

Regular consumption of between 2 and 3 units a day by women of all ages will not accrue significant health risk.

Constantly drinking 3 or more units a day is not advised as a sensible drinking level because of the progressive health risk it carries.

The 2f3m4 campaign

The 2f3m4 campaign was launched in 1998 to promote unit awareness in the context of the Government's responsible drinking message. The 2f3m4 logo is a shorthand for describing the daily benchmark levels of 2-3 units for women and 3-4 units for men which are central to the responsible drinking message.

Anyone can get themselves an 'alculator' (a ready reckoner to tell you the number of units in popular drinks) from the Portman Group. They are free of charge and ordered via the website.

What is a unit?

1 pint of Carling -- 2.3 units
1 pint John Smiths -- 2.1 units
1 pint Strongbow -- 2.5 units
1 pint Stella -- 2.8 units
1 25ml shot (single) of vodka/gin/whisky (40%)-- 1 unit
1 bottle Smirnoff Ice -- 1.4 units
1 bottle Stella Artois -- 1.8 units
1 glass (175ml) wine (12%)-- 2.1 units

Information on Sensible Drinking is available from the Portman Group's website and the Beer & Pub website.
www.portman-group.org.uk
www.beerandpub.com

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